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Edited by on September 22 2011 at 5:55 PM

In an executively tucked away nook of Macy’s Herald Square, Betsey Johnson sat at a conference table as her curly haired assistant applied a second coat of glittering blue nail polish and ten sparkling watches to her limbs. She was just fashionably late enough to allow time for a couple of quick Qs, and seemed genuinely disappointed that she couldn’t give us Lots N’ Lots of Time, but her hundreds of fans downstairs awaiting her arrival were getting anxious for her to appear to launch her new timepiece collection: Lots N’Lots of Time.

Betsey Johnson Watches Victorias Secret Steal Her Models

Photo source: Kent Miller Studios

What’s your favorite thing to do when you’ve got lots and lots of time on your hands?

“[whispers] Oh that’s a nice one. I love to travel, but I really love to hang out with my Grandaughters downstairs. I’m on 10, they’re on 5. It’s not too difficult to find time when I’m done with my coffee. We are on another roll I tell you! I’m doing a lot of appearances. I’m on the road doing promotions or opening new stores. It’s a very busy time now, but I love it. I heard a great quote on the radio the other day; Mark Twain said, ’Make your vacation your vocation.’ Is that interesting? Or make your vocation your vacation. That’s a little harder to to. I felt, Old Marky and I, he must have been overworked. He must have been a workaholic. But I love what I’m doing.”

Betsey Johnson Watches Victorias Secret Steal Her Models

Photo source:

Your daughter, Lulu, werqed it on the runway last week. Is she pursuing modeling, or is that walk just for you?

“No, no, no, the show inspiration was of a voluptuous figure, which Lulu has always had and stood for. Last time she was on the runway was in 2000 when I did a show with the Playboy Bunnies. She was the best on that runway. She knows how to do [cups her hands a few inches from her breasts, gives a hunch]… She would never dream of modeling, she would have to loose 2/3 of her body weight. I dont know, maybe Victoria’s Secret? All the Victoria’s Secret models come off of my runway, because I let them be sexy, you know, flaunt it. And sure enough it’s easy to get them, then they’re scooped up by Victoria and you can’t get them anymore.”

Case in point: Candice Swanepoel 

Betsey Johnson Watches Victorias Secret Steal Her Models

What do your new timepieces tell us about you?

“What I love is that they always have stuff for young, my granddaughter sometimes. A skull with a bow in this watch. They go from kitty to grandma. From classic to cute. Twinkly to chic. I dont know, anyway. They’re great, beautifully made. Great weight, which is very important to me in a watch. I had lots of fun doing it, great company. I just really love them. The numbers are big, they have a real weight to them…I mean Frankie has me down. Frank, he owns the company… Frankie what’s your last name?”

We can forgive her unreliable memory so long as she continues to turn out the you-go-girliest pieces in the industry.

Betsey Johnson Watches Victorias Secret Steal Her Models

Photo source: Kent Miller Studios

Werq, Betsey, werq.

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Story by Jessica Lapidos

I impart my daily love of light layering, thick-as-thieves platforms and undiscovered fashionable gems. I love to turn a phrase, and in truth I'm a designer at werq.