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by on October 6, 2011

Legendary designer and all-around bad bitch Diane von Furstenberg staged a flash mob on the river Seine yesterday to celebrate the launch of her new fragrance, Diane, available exclusively at Sephora in France.

Diane joined 100 wrap-dress-adorned women to turn it out to Chaka Khan‘s “I’m Every Woman” before signing autographs at the Sephora flagship store on the Champs-Elysées. This is but one of many public appearance von Furstenberg is making throughout Europe to promote Diane: “Tomorrow I’ll be in Madrid, Monday in Lisbon, Tuesday in Warsaw and Thursday in Milan.” A lady’s work is never done, is it, DVF?[WWD]


Contributed by Lester Brathwaite

I was center square from 1969 to 1978, during which I perfected the art of the zing as well as a crippling cocaine addiction. Bea Arthur was responsible for both. @LesFabian lester dot brathwaite at gmail