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Edited by on June 10 2011 at 8:30 AM

Two actresses, two very different campaigns. Eternal pixie and best-dressed candidate Helena Bonham Carter stars in Marc Jacobs Fall 2011 campaign, shot, per usual, by Juergen Teller. Meanwhile, Oscar winner and non-model Kate Winslet‘s Craig McDean-lensed ads for St. John have finally made an appearance.

Both Winslet and Bonham Carter are known for their red carpet style; whereas Kate skews more to the classic ideal of Hollywood glamour, Helena likes to pile on the crazy. And while St. John is trying to appeal to a younger customer, Marc continues to give less than two shits what anyone thinks.

Hence, Kate Winslet for St. John — classy, demure, grey jersey dress, acting¬† — and Helena Bonham Carter for Marc Jacobs — legs splayed at an awkward angle, pink sequins and scallops, quirk. Matches made in fashion heaven.

Now if only the two actresses could switch places in their respective ads à la Freak Friday. That would be truly heavnly. [WWD, Daily Telegraph, Fashionologie]


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Story by Lester Brathwaite

I was center square from 1969 to 1978, during which I perfected the art of the zing as well as a crippling cocaine addiction. Bea Arthur was responsible for both. @LesFabian lester at