Newsletter Signup
Add my email address to the selected mailing list(s):

by on August 15, 2012

Of course you do! And by Naked, we are talking about the environmentally-friendly men’s underwear brand that makes you feel like you’re wearing nothing at all.

Hey Fellas, Wanna Get Naked for a Good Cause?

After being discovered on Dragon’s Den, the Canadian version of Shark Tank, Naked founder and CEO Joel Primus decided to create a line of luxurious men’s underwear that could also make a difference in the world. For every Naked purchase, the brand supports Project World Citizen, a charity Joel founded to help build computer labs in Ghana, providing skills necessary for children to achieve post-secondary education.

Made from the softest Italian fabrics that seamlessly form to the male figure, wearing Naked feels like you’re actually wearing nothing at all. Every Naked factory is also Blue Sign Certified, one of the highest universal environmental standards in the textile industry. So what are you waiting for? Check out the gallery below, then hop over to and start feeling good from the inside out.



Contributed by Amanda Gabriele

I stole my first pair of platforms from the Spice Bus in 1997 when Anglophilia was all the rage. Collector of vintage bags, vinyl and kitchen appliances. My dream of becoming a butcher is momentarily on hiatus so I can teach you how to wear muumuus and apply false eyelashes. Follow me on Twitter @CrystlMeatballs.