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Edited by on November 10 2011 at 9:13 AM

You know there must be hundreds of exhilarating independent boutiques around this city just waiting to be discovered, but you’re a little sick of waiting to discover them. You’re a busy lady, you don’t have time to stalk the streets in hopes that you stumble into an adorable store selling your (new) favorite local designer. That’s why a genius site has arrived to help you search, sift, and shop small: Boutiika

new york city boutique, store, shopping, shoes, clothes, hangers, fashion, shop, san francisco boutique

The brilliance is in the categories. They make your search super simple and intuitive by making your search exactly what you want to know.

You can search by type: Locally Made, Eco-Friendly, Decades of Vintage, International & Emerging Designers, Socially Responsible, and Consignment. You can search by neighborhoods Manhattan, Brooklyn and Queens, AND San Francisco. You can search by what’s new in the store. Boutiques will post their newest shipments on the site so you can be the first to see and have it.

The site continues to expand with more boutique discoveries. Right now they’re covering New York City and San Francisco, but I can only see it expanding to other towns as well. Just like store owners can come on the site and add their store, so can you add a boutique. If there’s a cute store everyone needs to know about, this is the place to shout it out!

Happy shopping, Indies. Now shop indie!

Story by Jessica Lapidos

I impart my daily love of light layering, thick-as-thieves platforms and undiscovered fashionable gems. I love to turn a phrase, and in truth I'm a designer at werq.