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by on July 24, 2012

Mara Hoffman was the most anticipated show this Swim Week and for very good reason. It was a desert girl’s tribal print and neon dream with breathtaking variations on her signature prints. The models’ hair looked like dreamcatchers with big loose waves and fishtail braids hanging like feathers. The makeup was very dusty and sultry.

Miami Swim Week Cheat Sheet: Mara Hoffman

Color Palette: Multi-colored print and neon

Mood: Bad girls do it well

Statement Pieces: Nude crop top with neon threading and beading and a black cutout bikini

Front Row Name Drops: No celebrities

Gossip: There were so many RSVPs, some guests who had seats couldn’t get in. Even the Real Housewives of Miami were shunned by orders of the fire marshall.

Runway Music:¬†With songs like “Kilo” by Bonde Do Role and “Bad Girls” by M.I.A., the soundtrack to the show should be turned into a mixtape.

Miami Swim Week Cheat Sheet: Mara HoffmanMiami Swim Week Cheat Sheet: Mara HoffmanMiami Swim Week Cheat Sheet: Mara HoffmanMiami Swim Week Cheat Sheet: Mara HoffmanMiami Swim Week Cheat Sheet: Mara HoffmanMiami Swim Week Cheat Sheet: Mara Hoffman

For live tweets on Miami Swim Week, follow @DanikaDaly on Twitter.

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Contributed by Danika Daly

Danika Daly is president of her eponymous PR firm, Danika Daly PR specializing in fashion, beauty and lifestyle markets. Her focus is on emerging designers and brands breaking onto the fashion scene. She views PR as various arts combined, and started Danika Daly PR to infuse brands with creative elements to make them stand out. Danika is a guest columnist for Fashion Indie. Tweet her @DanikaDaly.