Edited by Rebecca Alexander
Burberry is to live stream its upcoming AW 2010 womenswear show in 3D at events in New York (at Skylight studios), Paris, Dubai, Tokyo and Los Angeles. The catwalk show will take place during London Fashion Week at The Chelsea College of Art in London at 4PM on 23 February 2010.
“We are very excited to announce that we are hosting the first ever truly global fashion show. We will be simultaneously live streaming our show using 3D technology directly to New York, Paris, Dubai, Tokyo and LA. This unprecedented event will enable people to experience the energy and atmosphere of this show from around the world. 3D technology will bring our global audience into the London show space allowing them to see the colours and fabrics, to hear the music and to be a part of that moment when it all finally comes together.” – Christopher Bailey.