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ADDICT, Mens / January 27 2009 11:00 AM

ADDICT: Sean O’Pry for Joop! Shot by Inez van Lamsweerde and Vinoodh Matadin

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ADDICT: Sean OPry for Joop! Shot by Inez van Lamsweerde and Vinoodh Matadin

Model Sean O’Pry is the star of Joop!’s latest ad campaign. Decked-out in black, white and a hit of metallic silver, O’Pry is the perfect fresh face for the label. Shot by Inez van Lamsweerde and Vinoodh Matadin and styled by Joe McKenna, I reckon this series of ads is going to be a big hit.

GALLERY: Sean O’Pry for Joop!

Thanks to Trendnista for the photos.

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