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RANDOM COOL SHIT / June 23 2011 9:54 AM

Pottermore: The Most Fashionable (?) Harry Potter Website with NEW Original Content from J.K. Rowling

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Muggles, the time has come. The Scottish Book, or rather the Harry Potter encyclopedia J.K. Rowling teased us with for years, is becoming a reality. Only it won’t be a book at all. It’ll be a fully interactive online playground called Pottermore, where she’ll post new (NEW!) original stories about the backstories and future stories of the rest of the characters in Harry Potter World. How is this fashionable you ask? Well, you’ll get to virtually go to Diagon Alley and Hogsmeade, where presumably you’ll get to virtually shop. And if Madame Malkins Robes for All Occasions isn’t fashion, Merlin’s beard, I don’t know what is. Oh, and Emma Watson aka Hermione Granger is werqing it on the cover of Vogue. Fashion. Bam! Inside, she talks about her life after Harry Potter, and isn’t that just what Pottermore is?

Pottermore: The Most Fashionable (?) Harry Potter Website with NEW Original Content from J.K. Rowling

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