Designer Amanda Elle wasn’t originally the type of girl who dreamt of becoming a fashion designer. But in 2009, Amanda launched a couture-inspired clothing label and then jewelry brand in New York City. Born, a natural artist, attending a specialized high school for the arts as well as NYU Steinhardt’s studio arts program, studying drawing, photography & sculpture, she brought her creative flare to the fashion world. From experimenting with her artistic talents, she created Lolli Popitt – a tastefully provocative and fantastically girlie line which brings you the joy of childhood dress-up in the realm of high fashion — and jewelry line Crystal Knuckles which already has loyal fans like Uma Thurman and Ke$ha. I was able to stop by Lolli Land, her Chelsea design studio, and talk to Amanda about the labels & her transcendence from sculptor to designer, what inspires her and what she has in store for Lolli Poppitt and Crystal Knuckles.