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CAMPAIGNS, GIRLS / October 29 2009 12:11 PM

FIRST LOOK: Sonia Rykiel for H&M

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FIRST LOOK: Sonia Rykiel for H&M

Here’s a first look at the Sonia Rykiel for H&M campaign, features models Lara Stone, Caroline Trentini and Anne Vyalitsyna, giving us a quick sneak peak at the lingerie collection due in stores on Dec 5th. The collection will launch in 1,500 H&M stores and Sonia Rykiel’s own boutiques.

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GIRLS / September 30 2009 3:36 PM

BASH: Sonia Rykiel x H&M Collection

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BASH: Sonia Rykiel x H&M Collection Ever since last year’s Comme des Garcons x H&M collection, I’ve gotten pretty excited to see new collaborations hit the streets…Sonia Rykiel is an exception. H&M’s newest collaboration may be a bigger disappointment than the Matthew Williamson collection (and that’s saying something…) Really, H&M didn’t need Sonia Rykiel’s expertise to produce these boring, poorly executed pieces. This is definitely a collection worth passing on…unless you’re in the market for a hoodrat, gold onesie.

GALLERY: BASH: Sonia Rykiel x H&M Collection

Thanks Highsnobette!

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